Because your image is always
On The Line!
Scripts and Recordings for Automated
Recordings, Full-time Radio, and Part-time
Voice Over Artist
Professional Custom Message Services for Businesses Online
Answer The Call is an innovative solution to increase sales and business revenue. We ensure your customers are engaged even when they are on hold over the phone.
We customize messages for business lines and produce scripts and recordings for automated phone recordings. Get in touch with us to learn about our exclusive custom message services.
Welcome To Answer the Call
Answer the Call provides you a great marketing opportunity. After all, placing customers on hold is a reality in business. In fact it occurs more often than most think and it adds up fast. Placing as few as 4 calls an hour on hold for 30 seconds results in over 8,000 callers placed on hold for over 65 hours of air time a year!
You could be missing out on a wonderful opportunity. Just think about it, is there a better audience than a current or potential client? An on-hold caller is targeted, qualified and captive. On-hold marketing is far better than another traditional business advertising medium, the radio. After all, radio stations charge to advertise to their audience, the audience is no way near as targeted and the station may also be running your competitors’ ads too!
Having Answer the Call your customers will learn more about your company, its products, services, mission, etc.
Think of On Hold Messages as an aural handshake.
No one likes to be put on hold, but until it is possible to avoid this inconvenience take the opportunity to use this time to to it’s fullest potential. After all, you have a captive audience! Welcome messages are a perfect way to present your business to potential clients. Whether your goal is to increase profits by cross-selling existing products and services, or just reinforce your branding and credibility, let us be the voice of your business.
By not advertising your business with on hold messages you could be throwing money away. Perhaps you spend the vast majority of your marketing budget on just getting them to call. It only makes sense to spend a few bucks to keep them on the line when they do.
Services Included
On Hold Messaging
Our team of professionals will create an effective
On hold message that will help promote your business and services to prospective customers and your current customer base
Other Audio Services We Provide
Radio Commercials
Put our experts to the test. With almost 20 years in audio recording, we can make your radio commercial sound great!
TV Commercials
Consistency in your marketing message is important. We can bring a great sound to your TV commercials.
Industrial/Web Audio
If you have a training video or website audio project, we can help. Narration and long form audio is another specialty we offer.
Answering Machine Messages
Voice Mail Set Ups
We can create a voicemail that convert callers into customers. Make your voicemail work for you.
Facts you need to know about on hold
Some interesting facts about on-hold messages are:
Over 70% of Business phone calls are put on hold.
Over 90% of callers prefer on-hold messages over silence according to cellular marketing magazine.
Average executive spends 17 minutes a day on hold.
Average person spends 100 hours per year on hold.
Average person spends 70 hours per year on hold according to CNN Survey.
Surveys show that 25% to 40% of callers make purchases based on information they hear on hold according to telemarketing magazine.
Without music or messages, 70% of that on-hold will hang up, and 35% won't call back according to CNN Survey.
Why Answer the Call/On Hold Marketing?
On average, 7 out of 10 callers are placed on-hold. A Message On Hold system can reduce caller hang-ups by almost 79%. The average hold time is 30 seconds and the average executive will spend over 60 hours a year on hold. Research clearly shows that callers stay on-hold up to 25% longer when listening to Messages On Hold. Of the callers who hang up while on-hold, 34% will not call back. In one study, 88% of callers preferred Messages On Hold to other options. 16-20% of callers made a purchase based on an offer they heard from an "on-hold" advertisement. While 94% of the average marketing budget is spent on enticing people to call a business, only 6% is spent on handling calls once they are received.
Sources: Inbound/Outbound. OHM Marketing Systems, Infomax Inc, Voice Response Inc. Voice Response Inc. Voice Response Inc.
On Hold Statistics:
"Executives spend 15 minutes a day or 68 hours a year on hold." - USA Today
72% of first time callers who hang up will go shop your competition – Sales & Marketing Management Magazine
After only 58 seconds of silence the average caller perceives they have been on–hold for 2-3 minutes – Independent Research
"41% of American consumers have initiated a purchase over the phone in the last year." - American Teleservices Association
"94% of all marketing budgets are spent on inducing a customer to call, while only 6% is spent on handling the call once it is received." - Inbound Telephone Call Center
How We Help
With customized scripts and professionally made voice messages by the experts, we ensure:
The customers are engaged.
Increased sales and revenue.
Decreased call abandonment and bounce rate.
Business growth.
